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Monday, February 13, 2012 at 12:00PM During his Super Bowl Special, Jimmy Fallow filmed the opening scene from Butler University in Indianapolis. Check it out!
Jimmy Fallon Super Bowl Special
Go Bulldogs!
The SMA Team
Friday, February 10, 2012 at 10:00AM SMA is pleased to announce the addition of Director of Licensing Neil Vandegrift. Mr. Vandegrift will be based in SMA’s Indianapolis office.
Mr. Vandegrift is part of the team managing licensing operations for SMA. He is responsible for addressing all aspects of the licensing process, cultivating relationships with licensed vendors, and administering new client licensing transitions.
“I look forward to the opportunity of working with such a great team in an effort to maintain and grow the company’s licensing relationships,” said Mr. Vandegrift. “SMA is well-respected within the collegiate community and I look forward to becoming an integral part of the company’s growth.”
Mr. Vandegrift joins SMA following an 11-year stint at the Indianapolis Motor Speedway Corporation, where he was Consumer Products Manager, administering licensing services in the areas of trademark management, quality control processes and new vendors.
“We are excited to add Neil to the SMA family,” said John Jeanguenat, Director of Operations. “Neil brings a wealth of experience and a high industry IQ to this position. He will be integral in helping SMA continue to serve its clients and licensees at the highest level.”
Mr. Vandegrift is a graduate of Butler University in Indianapolis, Indiana. He and his wife, Laura, reside in Indianapolis.
Welcome Neil!
The SMA Team
Friday, February 10, 2012 at 9:51AM Tennessee State did what no other team had been able to do this season: beat Murray State.
Robert Covington had 17 points and eight rebounds to lead the Tigers to a 72-68 victory that handed the last unbeaten team in Division I its first loss of the season.
"It's an amazing feeling," Tennessee State's Wil Peters said. "Most people don't get this experience in their whole college career to beat a team that was unbeaten for a long period of time and to share that with your teammates your senior year is very special and I'll probably remember this for the rest of my life."
Click here for a full game recap
Go Tigers!
The SMA Team
Thursday, February 2, 2012 at 7:53AM When the Giants and Patriots meet in Super Bowl XLVI in Indianapolis on Sunday, SMA clients Troy University and Northwest Missouri State will be well represented.
There are three former Troy Trojans and a former Northwest Missouri State Bearcat on the Giants roster, and all four players are expected to play a key role on the world's biggest stage.
New York defensive end Osi Umenyiora, wide receiver Jerrel Jernigan and kicker Lawrence Tynes played there college ball for Troy. Defensive end Dave Tollefson, also on the Giants, played at Northwest Missouri State.
Go Trojans, Bearcats and Giants!
The SMA Team
Thursday, February 2, 2012 at 7:46AM Strategic Marketing Affiliates (“SMA”) is pleased to announce the promotion of Beth Monnin to the position of University Services Representative. Beth will be based in SMA’s Ohio office
Ms. Monnin will be responsible for managing the licensing program for current SMA client institutions in Kentucky, Maryland, Michigan, Ohio, Pennsylvania, Virginia and West Virginia, as well as cultivating additional partnerships in the region.
A three-year member of the SMA team, Ms. Monnin has worked as the Marketing Manager, administering licensing services in the area of royalty management, as well as art review support. Prior to SMA, Beth spent many years in the advertising specialty industry.
"Beth has proven her tremendous value to our University Services team," said Brian Young, Director of University Services. "Her internal customer care and operations experience provides Beth a great understanding of the licensing business. She knows what it takes to provide the best service to our clients. This, coupled with her outgoing personality and creativity, will help us continue to fulfill our commitment to providing the best client representation in the industry."
Ms. Monnin is a graduate of Hanover College in Hanover, Indiana. She and her family reside in Minster, Ohio.
Congratulations Beth!
The SMA Team
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